IMMIGRANT APPAREL IS FOR ALL WALKS OF LIFE THAT RESIDE IN A FOREIGN LAND. I BELIEVE IT IS THE ESSENE OF NEW YORK CITY, WHERE I WAS RAISED.

OUR VISION IS TO UNITE CULTURES ACROSS THE WORLD.

GENERATIONS OF IMMIGRANTS WEAR IMMIGRANT APPAREL TO CELEBRATE THEIR HOME COUNTRIES. OUR DESIGNS BRING LIFE TO URBAN WEAR THROUGH VIVID COLORS AND BOLD PATTERNS.

IN THE EARLY STAGES, I WANTED TO CREATE A STYLE SEPARATING MY ART FROM OTHER APPAREL BRANDS. THE BRAND HAD TO CAPTIVATE AND LEAVE A LASTING EFFECT ON A GLOBAL SCALE. IMMIGRANT APPAREL STANDS ALONE IN DEFINING THE STRUGGLE AND OPPORTUNITY OF ALL PEOPLE FOREIGN TO A LAND. I.A. IS NOT ONLY A BRAND IT IS A STATEMENT WHERE YOU CAN REPRESENT YOUR ROOTS, PROUDLY.

THE 1980S WERE A VIOLENT MOMENT IN EL SALVADOR’S HISTORY. MY PARENTS MADE A COURAGEOUS EFFORT TO BRING MY BROTHER AND I TO THE UNITED STATES FOR A BETTER LIFE. MEMORIES OF MY LATE FATHER EXPRESSING HOW ONE CAN ACCOMPLISH AND ACHIEVE THEIR DREAMS WITH HARD WORK ARE STILL EMBEDDED IN MY HEART. AS FOR MY MOTHER, HER EXAMPLE OF HOW A WOMAN CAN LEAD HAS BEEN A TREMENDOUS LESSON IN MY LIFE.

I AM FOREVER GRATEFUL FOR BOTH MY MOTHER AND LATE FATHER’S VALIANT EFFORTS ANDSACRIFACES.

OUR DREAM HAS BECOME THE “IMMIGRANT DREAM.” THIS IS ALL WITHIN A LAND AS BEAUTIFUL AS THE UNITED STATES OF AMERICA. MILLIONS OF FAMILIES HAVE LIVED THIS DREAM AND HAVE ESCAPED HARDSHIPS AND PURSUED FREEDOM IN THIS GREAT NATION. IMMIGRANT APPAREL IS A FACE OF DEDICATION TO MY SALVADORIAN IMMIGRANT FAMILY AND ALL THE IMMIGRANT FAMILIES ACROSS THE WORLD.

Founder and CEO

Immigrant Apparel INC. 2013

Betty Penate

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(Mom & I)